[pHaestus]

Procooling is in a good position because we are at a size where the hosting bill is managable and neither Joe nor I care about making any real revenue off the site. That's what dumbed down a lot of similar sites; they had to pay rent.

That's not strictly speaking the case at OCers because I am pretty sure JoeC and Ed run OCers as a hobby but their costs are undoubtedly much higher than ours. I also know that a few years ago OCers didnt have reviews of items like cold cathodes and led fans on the front page.