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Originally Posted by TerraMex
maybe just me, but big shift in direction?
usually swiftech blocks go 40$. Very good performace.
jumps now to 80$. Is it worth the extra 40$?
not complaining, just pointing out.
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Even if they sell very few units, Swiftech scored big by having a high end product. People will accept a price premium from a company with technical leadership even on products that are not the technical leaders. So, I'm sure that Bill and Gabriel are counting on the increased sale of other Swiftech products just because of the Storm block.