I guesstimate that Swiftech won't sell that many few sku's of the Storm block.
Nevertheless, as I said before it's a smart move from Swiftech.
The fact that the Storm block and it's "father" have agreed on associating themselves with Swiftech means several things:
- confidence in (swiftech) for tailoring and marketing a high performance product - meaning they have the "savoir-fare" to handle and deliver high requisite projects;
- image projection boost;
- a little "skake" of the market;
- there was a certain stupor caused from the sudden absence of Bill from this forum and also the fact that Swiftech's site was from the moment they announced the OTC, well almost void of novelties - even the mcp 655 pump wasn't announced oficially until now after the Storm block, when it was in the shops way before that.
- the amount of sku's sold of the Storm block will help demonstrate the confidence that users have on the brand, and that will be a strong selling point for Swiftech.
- as for the price, it sure is a deviation from the more standard practice of high performance/low price that more or less identified Swiftech products.
Remember that the MCW5000 wasn't a bargain block when compared to the MCW6000.
The Storm have different constraints in order to maintain the original product performance and hence the higher price tag.
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