Bill lets be honest... you didnt do much to cool the situation, you just fed into him and him into you.
And I agree it could have been seemless, but we neither had an Intel 775 platform to test on, or the money for one (and wont really for the next few months). So we would be behind anyway! 
Also something I am eager to look at and hear how its implementation is, is the AM2 socketed CPU's... the theory is they use the same soldered TIM that Intel uses.