I don't agree with this, advertising and marketing is extremely cheap for a company like this. They don't pay for the big money for tv ads, like ms or other big companies. Most of their adverts are online, stupidily cheap as one guy on a pc can knock these up. Its not like they pay the big advertising companies for good slogans and new mays to market it. That is the cost of advertising and these companies don't get involved in it. Also cards get cheaper as new cards come out purely to get rid of them, as new cards are out people won't pay the same price for something crap so they reduce the price to sell them all off. Machines are also costed into everything they every make. Companies say buy a machine for £100,000 and if they thikn it will make 100,000 or whatever it makes then they add £1 to the cost of the thing, they don't make people pay more until the machine is paid for. These niche companies have low overheads, small companies, little marketing(word fo mouth is amn advertising when product is for small group of people), and materials. The amount of copper needed for a waterblock can be brought from online meatal stores for $5, where is the rest of my $45 going. $5 on the machine is very generous. $0.50 for advertising(generous). The guy that does the advertising could also run the web site, pay the bills and answer the phones.
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