Electro-osmosis wow what a concept. From the description of the pump “consists of a disc of glass two millimetres thick and five centimetres in diameter” This thing sounds cheap to make (materials any way). Cooligy's needs to price these the same or very close to current pump prices to make this mass market product (my opinion). Reading Paul Lee comment from QuietPC makes me wonder if he has ever compared a water-cooled rig to a fan heat sink one. Seems to me Paul thinks {water + PC = Fried computer user} wait We are still here..